Paid MediaGoogle Ads will auto-apply website promotions to Search and Performance Max campaigns with location assets from October 12PPC Land · №015
Free tool · Intake
A missed call can be a new case that never reached a person. Add last month’s phone log and see how many calls a person picked up, and how long missed callers waited for a call back.

1What it is and why it matters
This free tool reads your phone log and answers two questions. When someone calls, does a person pick up? And when a call is missed, how long does the caller wait for a call back?
Your phone system already records both, buried in thousands of rows. The tool does the counting and puts each number next to the standard: a person picks up every call, and a missed caller gets a call back right away. Five minutes at most is the Firmatics standard.
55%
of legal consumers named “slow to respond” as something that would put them off hiring a lawyer. Nothing was named more.
2What you’ll get
Here is the result for a made-up firm’s 30 days of calls, worked out by the same tool you’ll use. Your own numbers replace these when you add your file.
Where this firm should start: call-backs. A missed caller’s typical wait is 35 minutes, and 23 missed callers have no call back found in this log.
Calls a person picked upOut of 843 calls in
72%
Goal: a person picks up every call
Wait for a call backTypical wait, across 171 missed callers called back
35min
Goal: right away. 5 minutes at most (our standard).
Missed callers with no call back foundNo call to their number in this log
23
Goal: none
3How it works
4Check my firm, free
Make a free account and the tool opens at step 1. Have last month’s phone log handy, or the name of whoever runs your phone system. No file? Inside, you can run a 10-minute test of your own phones instead.
Your file is read in your browser. Only the summary numbers are saved to your account, and you can turn that off.
5Rather not use our tool?
Some firms would rather keep everything in their own AI. The Speed-to-Lead Audit skill follows the same method: it reads your phone log, or your lead export and call log together, and writes the readout in your AI. It’s free with the same account, on the tool’s page.
Get the download, freeWHEN THE ANSWER RAISES THE HARD QUESTION
Coaching gives your firm four private hours a month with operators who know how intake runs inside law firms. Bring the result the tool hands you. Your first hour is free.
Explore CoachingFirst hour free, then $2,000 a month per firm. Four shared hours.