Paid MediaGoogle Ads will auto-apply website promotions to Search and Performance Max campaigns with location assets from October 12PPC Land · №015
THE MONDAY BRIEF · A FREE WEEKLY NEWSLETTER
Everything that moved in legal marketing.And what to do about it.
One email, every Monday. The week's signals across seven topics, each with why it matters to your firm and your marketing team. Built by Dan Jimmerson with an AI research desk. Every story sourced.
- Free
- No credit card
- Unsubscribe anytime
WHAT’S IN THE NEWSLETTER
A free email newsletter.
Here’s what it covers.
Every Monday morning you get one email with the week’s legal marketing news, sorted into seven topics. Each story says what happened and what your firm should do about it. Tap a topic to see real headlines from recent issues.
REAL HEADLINES FROM RECENT ISSUES
- Private Equity Backed Orion Legal Adds Arkansas Personal Injury Firm Rainwater, Holt & SextonJD Journal · Edition №014
- PI capital is moving from rumor to deal architectureHolland & Knight / PELA · Edition №004
- Continuation vehicles are reaching PI-adjacent platformsKirkland & Ellis · Edition №004
HOW THE BRIEF WORKS
The Monday Brief,
exactly as it lands.
Not a mock. This is a real edition, scrolling on its own: 9 stories across 5 topics, each with what to fix, fund, or watch this week.
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It lands Monday morning.
One email before the week starts. Every story is sourced and linked to the original reporting.
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Read it in around 7 minutes.
Each story ends with why it matters, written for law firms and the marketers inside them. Or dig into every source.
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Or press play.
This edition is also a short podcast, for the drive in. Save stories and open the full archive in your free account.
the actual email, scrolling
The podcast · №015 · 8 min
Google Ads starts pulling offers from your website into your ads today
0:007:43
WHEN A STORY HITS YOUR FIRM
Read the story.
Then ask the operator.
The Brief tells you what moved. The bench is who you talk to about it: operators who run each channel for a living. Your first hour is free.
Create your free account, then pick any operator’s open time.
- PE & M&A
Blair WarnerFirm strategy & operating transformation - Paid Media
Erik KullenbergPaid search & acquisition efficiency - Search Everywhere
David RyanAI search visibility & organic growth - Content & Social
Paco BlancoMeta media buying & creative performance - Intake & Ops
Hayden HaskinsIntake & speed-to-lead
THE MONDAY BRIEF
Be the person in the room
who already knows.
Legal marketing moves weekly now. The Brief is the week, written down for you.
- Free
- No credit card
- Unsubscribe anytime
