Marketing Intelligence for Law Firms
Navigating legal
marketing, together.
The marketing intelligence platform for law firms, built to help operators see the market clearly, sharpen the next move, and grow with better peers around them.
Built for every practice area
Solutions For
Built for the entire
legal marketing ecosystem
Whether you're a law firm, vendor, or investor - Firmatics gives you the visibility to make better decisions.
Law Firms
Benchmark your firm, see where your market is moving, and build with operators facing the same growth decisions you are.
- Marketing Firm Score & benchmarks
- Competitive intelligence
- Peer community & events
- Strategic advisory
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Vendors & Providers
Firmatics helps vendors and providers understand how law firms buy, where demand is shifting, and which markets are worth pursuing.
- Demand-side research
- Category strategy
- Buyer context
- Market buying signals
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Financial Institutions
Firmatics gives investors and strategic buyers a clearer read on legal markets, competitive density, and where growth is actually concentrated.
- Portfolio diligence support
- Market concentration context
- Firm growth signals
- Competitive density signals
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Built for legal marketing
One operating stack for the channels that move cases.
Firmatics is the marketing intelligence platform built for law firms. Start with a free Marketing Firm Score, then add the community, market intelligence, or advisory layer your team actually needs.
Audit Request
Run your Marketing Firm Score
One score for every channel that moves cases. See how your firm shows up across search, ads, reputation, infrastructure, and market activation.
- 59 marketing-specific metrics
- Five peer-relative positions
- Clear gap list for what to fix first
Start your first audit
Community
The room where the real intel lives
Firm owners and marketing leaders trading what actually works. No tourists. No vendors hiding as members.
- Monthly operator roundtables
- Private channels by role
- Member-only intel briefs
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Advisory
Borrow senior operators on demand
Senior legal marketing operators for audits, growth plans, channel decisions, and board-level reviews.
- Marketing & growth audits
- Channel-mix optimization
- Competitive positioning
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Intelligence
See every player in the landscape
See the firms, channels, and market signals that shape where legal demand is moving.
- Market benchmarks & Marketing Firm Score
- Spend & channel-mix data
- Growth signals & alerts
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Start with an audit of your firm score.
A prepared look at your visibility, competitive position, and the clearest next move. No credit card. No guesswork.
Marketing Firm Score™
One score for every
channel that moves cases.
We analyze your marketing across every channel: search, social, LSAs, TV, reputation, and more. Then we distill it into one marketing-specific score across four pillars.
Findability
SEO, local search, paid, directories
Infrastructure
Website, mobile, tech stack, ADA
Reputation
Reviews, ratings, sentiment, awards
Market Activation
Ads, social, content, intake
Your
Marketing Firm Score
Top 8% · peer firms
Yelp
Audio
Built for firms that want better decisions, stronger peers, and a clearer market view.
Market
benchmarks
Peer
intelligence
200+
DMAs covered
59
marketing score metrics
Ready to see the
full picture?
Join the law firms navigating the future of legal marketing with real intelligence, not guesswork.